Blogging is a wonderful way for you to share your experiences and knowledge with others.
In this article you will find out how you can create your own blog with WordPress – with tips and tricks from our experiences with Indojunkie, of course.
1 | Think of a topic
What should your blog be about? Do you already have a suitable name ? Of course, before you can create your own blog, it helps if you can answer these questions in advance.
Maybe you’ve been thinking about a certain topic that’s been on your mind for a while and now you finally want to get started. Very well. If not, no problem. Grab a piece of paper and a pen and brainstorm something.
When it comes to the blog topic, it can now be said that niche sites have many advantages – especially in the travel sector. When writing a niche site, you develop in-depth knowledge ( expert status ) about a destination or a specific type of travel. The same applies, of course, to other subject areas.
Recommended Reading : Niche Travel Sites: Are Niche Travel Blogs the Future?
Niche sites examples
- Fascination Southeast Asia = travel in Southeast Asia
- The Hoops Geek = basketball
- Mosquito problem = mosquitoes and mosquito repellent
- Asanayoga = yoga, meditation and wellbeing
To find your niche, you can ask yourself these three questions:
- In which topic do your friends often ask you for advice (e.g. nutrition, coffee, photo editing, cosmetics, a certain sport or tech gadgets)?
- What things have you been doing in your free time for a while ? What are your hobbies (e.g. travelling, yoga, making dream catchers or triathlon)?
- Do you often have to deal with a certain problem in your life (e.g. back pain, receding hairline, hair loss, sleep disorders, depression, migraine etc.)
Those questions could get you closer to your potential topic for a niche blog.
But : A niche is like a relationship. Once you’ve settled on a certain topic, you can’t get out of it that quickly. You commit yourself to a topic without knowing whether you are still interested in this niche after several years.
And if something “happens” in your niche (e.g. tourism slump due to natural disasters, terrorism or political unrest), your blog could disappear from the scene overnight.
If you don’t want to commit yourself to a niche, then you can of course always tackle a more open topic and maybe over time a specific topic will emerge for you.
That’s how it was with us :
From 2010 to 2013 I spent quite a bit of time in Indonesia. I did an internship in a diving school, lived with a Balinese fishing family, wrote my bachelor thesis there, learned the language, fell in love there and traveled across Bali, Flores and Lombok.
I was getting more and more questions from friends about Indonesia tips. At that time there were hardly any websites dealing with Indonesia. It quickly became clear to me: A blog about Indonesia would make a lot of sense and my love for the country would last for a long time.
2 | Decide on a name
It is best to write down several ideas for your name. Because meanwhile it can also be good that some of your name ideas for your blog are already taken.
The more creative and imaginative you are with your name, the greater your chances of finding something that hasn’t been taken yet.
If the topic is more open , you should take a more abstract approach when choosing a name. With the name “Indojunkie” we have already clearly committed ourselves to a topic (or a niche). If we were to just blog about New Zealand overnight, the name would be a bit cumbersome and confusing for readers.
With a few name ideas in your pocket, you are well prepared to really be able to give the go-ahead for your first blog.
You can use a tool like Namecheck to check whether a blog name is still available as a so-called domain (e.g. indojunkie.com) .
There you simply enter your desired name and the tool will check for you free of charge which domain extensions such as .de, .com, .org are still available. It also shows you whether and on which social media the username is already taken.
The domain extension is not that important. But with . de (for Germany), . com or . you are definitely not doing anything wrong .
Recently there are also some new domain extensions. These include e.g. blog or also . space . They might also be of interest to you.
Please also note that you are not violating any existing name and trademark rights when choosing a name . For example, you should n’t name your blog adidasreise.de or mitnutellaumdiewelt.de or something like that. Because Adidas and Nutella are trademarked names.
A search at the German Patent and Trademark Office can help you to identify any existing property rights. However, only the appropriate lawyers can give you legally binding information.
If you ever want to register your blog name as a protected trademark , you could also keep this aspect in mind when choosing a name. Because not every name can be protected under trademark law.
Note: Of course, it is also possible to move your blog later to a new domain (e.g. from indojunkie.com to asiajunkie.com) with a new name, but here a few technical details must be observed in order to have as few visitors and backlinks as possible lose. But more on that later.
Create blog: Checklist domain / blog name
- Keep it short (long names are not popular and difficult to remember)
- There are only lowercase letters in a domain
- It is best not to use umlauts
- A domain name beginning with an underscore is forbidden. Start your blog name with a letter, if it makes you happy with a number
- Infringes no name and trademark rights
- Use tools like Namecheck to check if your name is already taken
That’s how it was with us :
In the fall of 2013, I brainstormed the name. Due to the insane diversity of Indonesia, many travelers keep coming back to Indonesia. ” Once Indo, always Indo ,” someone once said to me. Yes, somehow one becomes addicted to the experiences one experiences in Indonesia. This is how the name came about: Indojunkie . After I sent the name of a list of friends and got the go, it went on. Unfortunately, the name cannot be registered as a protected trademark.
3 | Register a domain and sign up for a hosting package
Next you have to register your blog name in the form of a domain and sign up for a hosting package . You can usually do both directly through a provider. You should have about 5 euros per month available for this.
Of course, you also have the option of taking advantage of free offers. Providers like wordpress.com , tumblr.com and blogger.com make it possible.
However, if you don’t just want to use your blog to describe how good your last cup of coffee tasted, you shouldn’t (!) resort to such services. In the medium term, they restrict you and your blog more and you become completely dependent on them. We had our first blog on MySpace until it was suddenly shut down at short notice. You can read more about the disadvantages of most free blogging offers here .
Indojunkie.com therefore runs via its own web hosting provider ( All-inkl.com ) and uses the free content management system WordPress.org . You can easily install this with just a few clicks (at least with all-inclusive and also some other providers).
And don’t worry: you can change your web hosting provider at any time!
The advantages of wordpress.org are summarized very well in the following infographic.
Create Blog: Infographic Advantages WordPress(.org)
4 | Reserve your name on social media
After registering your domain, you can reserve your blog name on social media for you—before someone else does.
Simply find the channels that are suitable for you. If any should already be occupied, that’s not so bad.
Then you can still secure a halfway suitable user name with an additional abbreviation (e.g. the domain ending .de ) or an attached “blog” to your name.
For example, Indojunkie is registered with the same name everywhere on Facebook, Instagram and Pinterest. A year ago, however, we were available on Facebook at Indonesiablog: Indojunkie . You can change your name at any time.
The problem with name changes on Instagram : As soon as you change your name, you lose the links to you, because there is no forwarding on Instagram (yet).
If you don’t feel like using social media, that’s ok too. After all, you always have to ask yourself whether it is worth the effort, whether it makes sense and whether you want to share your data with different channels.
Benefits of social media
- additional source of visitors
- especially useful for sharing photos
- many friends/ family/ acquaintances use social media
- Network with other bloggers
- exciting when you have your own products like books
- interesting for cooperation with companies
Disadvantages of social media
- care and time intensive
- Data protection partly questionable
- high potential for addiction
- The content is under the control of the social media providers
- Account/service can be closed at any time (this happened to the influencer Kathi Lena , for example)
5 | Install and set up WordPress
The nice thing about WordPress is that you can design your blog very well according to your ideas.
In addition to the option of choosing a nice layout for your blog (= theme ), you can also add additional functions to your website with so-called plugins (e.g. automatic back-ups, sliders, newsletter registration and much more).
Especially with plugins and the expansion of additional functionalities, you will quickly reach your limits with other free blogger tools.
However, you will need to give yourself a bit of time to familiarize yourself with WordPress. There are various ways to do this on the Internet that make it much easier for you to get started with WordPress.
If you take the one to two hours to get started, you will already get a good basic understanding of the possibilities of WordPress.
There are several ways to install WordPress. The easiest is when your host offers 1-click installation . Then you are usually ready to go in a few minutes.
To manage your WordPress blog, after installation, log in to write new posts and for everything else at www.yourdomain.de/wp-login.php . Ultimately, you take your domain name and add “/wp-login.php” to the end. Here you log in with the access data you entered during the 1-click installation. Then it can go.
- Install WordPress, for example, with 1-click installation in the administration interface of your web host
- Log in to your WordPress domain ( www.yourdomain.de/ wp-login.php )
Please don’t be surprised if your website doesn’t look that great at first. This can be changed very quickly by installing a different WordPress theme .
This can be done under the menu item >> Design >> Themes >> Add . You can also find many free and paid premium themes at Themeforest .
Under >> Plugins you can install new plugins and expand your WordPress blog with additional functions.
You create your first blog post under >> Posts >> Create .
In principle, you can get started now and gradually get to grips with the other possibilities of WordPress. Because what’s the saying?
Create a blog: More steps to set up WordPress .WordPress Post Archive page
- General information about your blog (under >> Settings >> General )
- Create navigation menu (Click >> Design >> Menus )
- Change boxes in the sidebars next to blog posts (= widgets, go to >> Design >> Widgets )
- Change link structure ( >> Settings>> Permalinks with the recommendation to select “Post name”, e.g. https://indojunkie.com/example-post/)
- Display a blog or a page on the home page ? ( >> Settings >> Read )
Useful plugins to extend the functionality of your blog
There are now well over 50,000 plugins for WordPress that you can use to add useful additional functions to your blog .
However, not all plugins are secure and comply with EU data protection regulations (GDPR). Therefore, you should not wildly install countless plugins.
In addition, as the number of plugins increases, your website will become slower and slower (loading time) and more prone to errors, for example if two plugins do not “get along” with each other and your site crashes during an update, for example.
Nevertheless, the plugins are of course what makes WordPress so attractive. Because even without much programming knowledge, you can implement extensions such as an online shop , an additional backup system , automatic tables of contents , product boxes with automatically updated prices for Amazon and much more relatively easily.
In a way, you make a compromise with every additional plugin. It’s relatively easy to get new functions, but you have to accept that your site will load a little more slowly or that the plugin is a security hole. In return, you save the costs for a web developer and have an interface with which you can put content online without outside help.
For a blog that you run primarily for yourself, that’s not a problem from my point of view. Then it’s better to tinker with your own blog without high costs and having fun than having to reach into your wallet for every little thing.
Of course, if you want to open a new online bank with sensitive customer data or are working on the new Facebook, then you should most likely not use WordPress and any plugins.
At this point I would like to introduce you to a few blogger plugins that have served me well so far:
- Add Widget After Content – So that you can automatically display content such as a donation box under each post
- Cookie Notice – Cookie notice for your website
- Table of Contents Plus – for automatically generated tables of contents
- tinyCoffee – spend donation function through coffee
- wpSEO / Yoast SEO – Plugins to help with search engine optimization
- TablePress – Plugin for creating beautiful tables
- Classic Editor – disables Gutenberg Editor and enables classic page/post editor
- Prosodia VGW OS for counters (VG WORT) – for the integration of counters of the VG WORT for authors
- UpdraftPlus WordPress Backup Plugin – Simplified solution to back up and restore website to an earlier point in time
- All In One WP Security & Firewall – User-friendly solution for additional security features of your WordPress installation
- WooCommerce – online shop system for WordPress
- WooCommerce Germanized – WooCommerce customization help for legally compliant online shops in Germany
- Elementor Page Builder – to create professional and beautifully designed landing pages with greater design options than the default WordPress editor
Since the WordPress theme itself is relatively inexhaustible and many different ideas or problems can arise, I do not want to go into more depth here. Otherwise, this post will quickly become a book.
Create a blog: help with the technical stuff
In particular, setting up WordPress is not that easy at first. If you need structured help, there are now some really good sources.
This gives you a good basis and avoids frustration when something doesn’t work out the way you want it to. But in general you can find almost everything on the net. Just maybe not right away and often not structured.
E-Book: Create a WordPress Blog WordPress Post Archive page
If you travel a lot with the Kindle and are looking for instructions for your first WordPress blog at a low price, you will now also find some very good e-books in the Kindle Shop.
A very current and newly published WordPress guide is that of Chris and Sebastian. In it they describe the construction of a website with WordPress step by step and with many screenshots.
You don’t even have to take out a web hosting package to start with, as you can also use the Allinkl test account just to try it out. They describe how to do this in their e-book “Create your first WordPress blog: That’s how it works – it’s really easy to get involved.”
As a WordPress theme, they use GeneratePress , which is available for free on WordPress. If you then need some additional features or want to import a complete demo website with ready-made content for customization in just a few clicks, you can also use the premium extension with support. This makes many things even easier, but is completely optional.
In it you will also explain some background and concepts related to WordPress, so that you will definitely develop a good basic understanding of the WordPress world. All in simple and understandable language, so you don’t have to be a tech geek.